“How about a travel business that knew where everyone wanted to go?”
John Battelle from his book “The Search”

It would be fair to say that you would know where everyone wanted to go if they visited, say, www.skiaustria.com. You would also be safe in assuming what travelers wanted to do when they got there. Does it not follow then that if you were selling travel services to or in Austria that you stand a good chance of business loss if you were not represented?

This and the other domains that comprise the Austrian sub section of sites represent perhaps the perfect example of specific targeting. As a result, consumers know what to expect when they log on and travel suppliers trust ATN to reach a precise audience, one that shows more than a passing interest in visiting Austria. Success for everyone concerned is the desired and most often achieved outcome.

Admittedly 100,000 monthly impressions is not a wildly huge number in the grand Internet world. It is though, important to note that every visitor is interested in Austrian winter sports destinations. The targeting is perfect and results to advertisers, positive. All statistics are authentic and verifiable by two credible sources.

As such the domain and the complete Austrian network are in a unique position to sell Austrian incoming holidays. The business model of ATN allows for marginal capitalization on that obvious sales opportunity. ATN income is earned primarily by selling advertising to those selling to or benefiting from people visiting Austria. These businesses have something to sell to those considering an Austrian visit and it is they and the visitor who benefit.

Those benefiting from Austrian incoming travel include mountain or city resort destinations, tourism offices and tour operators serving them. In addition ski schools, sport shops, golf courses and interested national and international companies are appealing prospects. Restaurants, shops, and guides anyone and everyone that has something to offer visitors to Austria would do well to be featured on The Austrian Travel Network.

The Austrian Travel Network is an offshoot of Euro Ski Magazine. Between the print and on line versions we have provided information about Austrian resorts since 1978.

In addition to Ski Austria the Austrian Travel Network has a number of other domains. The visitors and page impressions to these other domains and indeed resorts within the domains are not included in the figure above. They are separate and available upon request to interested parties.

These come with two possibilities; first, the domains directly related to Austrian incoming travel (listed above). Second, those placed in other sub sections; the latter are related indirectly either by location, season or activity. There is extraordinary potential to develop year ‘round business with positive results.